Ah, our namesake. the blú suit had to be the deepest, boldest, most beautiful blúe that we could find. Made to celebrate the color of our expansive waters, the blú suit is a reminder of the beauty that surrounds our beautiful open waters. Adaptable to any environment - wet or dry - you’ll want to wear them every day. Just remember to wash them every once in a while ;)

After endless research, we designed what you are craving a new age swimsuit. Every product is hand-designed by co-founder Keri, hand packaged by Heather, and shipped from New York. From partnering with a fair trade supplier in China to ensuring that our processes contribute to protecting our open waters all the way to delivery at your doorstep, our founders have created a sustainable line of performance wear, from the sketch to swim.